Meendum Manjappai scheme-Gov of Tamilnadu

Which is/are the objective/s of a Meendum Manjappai scheme launched by government of Tamilnadu?

  1. The main objective of the scheme is to encourage the use of cloth bags in the state
  2. The Government of Tamil Nadu launched the Meendum Manjappai campaign in December 2021
  3. This scheme encourages the citizens to discard the use of plastic bags in the state for saving the environment and related human health
  1. (i) only
  2. (i), (ii) and (iii) only
  3. (i) and (ii) only
  4. (ii) and (iii) only
  5. Answer not known

EXPLANATION

The “Meendum Manjappai” (Yellow Bag Again) campaign was launched by the Government of Tamil Nadu under Chief Minister M.K. Stalin on 23 December 2021.

The campaign’s name literally means “Return of the Yellow Bag”, where “Manjappai” refers to the traditional yellow cloth bag used by people in Tamil Nadu before the widespread use of plastic carry bags.

🎯 Objectives of the Scheme

(i) To encourage the use of cloth bags in the state

  • The primary aim of this scheme is to bring back the habit of using eco-friendly cloth bags (Manjappai) instead of single-use plastic bags.

  • Citizens are encouraged to carry their own cloth bags for shopping, groceries, and other daily needs.

  • This promotes sustainable consumption and helps revive a traditional practice that existed before plastics became common.

✅ Hence, statement (i) is correct.

(ii) The Government of Tamil Nadu launched the Meendum Manjappai campaign in December 2021

  • The scheme was officially launched on 23 December 2021 by the Chief Minister of Tamil Nadu.

  • The launch marked a major statewide awareness campaign involving schools, local bodies, and government offices to spread the message against plastic use.

✅ Hence, statement (ii) is correct.

(iii) To encourage citizens to discard the use of plastic bags for saving the environment and human health

  • Single-use plastics are a major source of pollution, affecting soil, water, and marine life.

  • Burning or improper disposal of plastics also releases toxic chemicals that harm human health.

  • The campaign thus encourages people to stop using plastic bags and adopt eco-friendly alternatives, helping protect both the environment and public health.

✅ Hence, statement (iii) is correct.

🌱 Additional Benefits and Initiatives

  • Awareness drives: Conducted in schools, colleges, markets, and government offices.

  • Distribution of cloth bags: Many local bodies distributed Manjappais free or at subsidized rates.

  • Ban reinforcement: Strengthened enforcement of the ban on single-use plastics in Tamil Nadu (originally implemented in 2019).

  • Behavioural change campaign: Encourages citizens to take pride in using traditional eco-friendly items.

✅ Final Answer

All three statements are correct.

Answer: (i), (ii) and (iii) only

Meendum Manjappai scheme-Gov of Tamilnadu